
Client brief selection and initial proposal
This week brings together everything you’ve explored – from research and frameworks to AI integration – into one final project. You’ll choose a real-world business challenge, shape a practical and innovative solution, and present your ideas in both written and visual formats to demonstrate your consulting potential.
This week, you’ll take everything you’ve learned so far and apply it to a real client brief. It’s your chance to show your creativity, problem-solving skills, and professionalism by producing a structured consulting proposal.
You’ll define the problem, develop an innovative, AI-informed solution, and present your recommendations with clarity and confidence. By the end of the week, you’ll have a draft report and a presentation that demonstrate how you can think – and communicate – like a consultant.
By the end of this week, you’ll be able to structure a consulting proposal that clearly defines a client’s problem, presents evidence-based recommendations, and integrates AI tools effectively.
You’ll also learn how to create a professional report and a persuasive presentation that communicates your solution with clarity and impact.
Your deliverables this week include a completed Business Challenge Poster, a 1,000-word written report outlining your consulting proposal, and a creative presentation that showcases your ideas clearly.
Both pieces should highlight your understanding of the client’s challenge, your recommended solution, and how AI adds value to your approach.
Explore client briefs

Defra wants to increase environmental action across the UK. How can people, businesses, and communities be encouraged to make more sustainable choices?

FutureFinance relies on one in-house lawyer to manage legal requests and external firms, creating delays and complexity. Explore how AI could streamline this process while ensuring accuracy, security, and compliance.

JLR is moving toward an electric, net-zero future, redefining luxury vehicles and experiences. Explore how sustainable innovation can shape modern luxury mobility.

Lenovo is rethinking devices with AI to improve how people work, learn, and create and needs you to explore ideas for the next generation of smart, intuitive computing.

Lenovo is moving beyond PCs into integrated tech solutions. Analyse the market and explore how it can stay competitive in a rapidly changing industry.
Frequently asked questions
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